“They said Punjabis can’t do fashion and I said, I will show you.” With this bold declaration on stage in Mumbai last April, Diljit Dosanjh launched his Dil-Luminati tour in Vancouver. The global sensation, set to debut on The Tonight Show with Jimmy Fallon in the coming days, has undoubtedly fulfilled his promise.
Debate is welcome, but I assure you, counterarguments will be tough to make and unlikely to convince. This story aims to provide compelling evidence that Diljit Dosanjh is indeed India’s most fashionable man.
A year ago, Dosanjh made waves at Coachella, becoming the first Punjabi artist to perform there. He greeted his audience with a humble “sat sri akal ji” and stepped on stage in a simple black kurta, tamba, and turban—eschewing flashy bling. This moment highlighted his commitment to his roots and marked his entrance into the fashion world as a serious contender.
Dosanjh’s fashion journey extends beyond Coachella. His passion for fashion has been evident for years, as seen on an episode of Koffee with Karan in 2018, where he effortlessly identified brand logos. His lyrics often reference luxury brands like Moncler, Gucci, and Bottega Veneta, but his public wardrobe choices reflect a more sophisticated, nuanced style.
From a Chanel leather utility vest over a sheer Marine Serre top to a simple black kurta, Dosanjh’s fashion sense is diverse and unexpected. His looks range from playful and quirky to refined and elegant, defying the typical hip-hop artist stereotype.
For his ongoing Dil-Luminati tour across the US and Canada, Dosanjh collaborated with Raghavendra Rathore, India’s bandhgala maestro, to create unique stage ensembles. According to Rathore, Dosanjh had a clear vision for his tour wardrobe, mixing vests, jackets, and accessories with classic pieces.
On Instagram, Dosanjh’s looks often go untagged, revealing no brand information, showcasing his preference for both obscure indie brands and high-end labels like Louis Vuitton and Chanel. Despite the luxury and variety, Dosanjh’s fashion choices remain distinctly his own, crafted without the constant presence of a stylist.
As India’s hip-hop scene grows, many artists sport luxury brands, but none with the international success and fashion fixation of Dosanjh. Operating in a different stratosphere, he continues to impress with his unique style, proving that Punjabis can indeed do fashion—and do it exceptionally well.
